Patients are asking AI, not just searching
Dental practices are local, regulated, and reviewed everywhere: Google Business Profile, the GDC register, directories, insurance provider lists. That's a lot of places your name, address, and phone number need to match exactly, and any inconsistency is precisely the kind of signal that makes an AI system less confident recommending you.
Health-related queries also fall into what AI systems treat as a higher-trust category, so structured data and clearly-answered questions (opening hours, whether you're accepting new patients, which treatments you offer) matter more than they would for a lower-stakes business.
We'll never promise you'll rank in ChatGPT or get cited by AI Overviews. Nobody controls that, and any tool that says otherwise is selling you something. What we can do is fix everything on your end: that's the whole deal.